As the traditional personal computer space begins to constrict, the mobile market has become the new de facto battleground for the likes of Dell, Apple, ASUS and many others. But with an increasing number of companies vying for your hard earned dollar it has become increasingly challenging for certain products to stand out from the competition. To a large subset of end users, Apple seems to have their marketing and creative mojo working in sync which has driven an increasingly large number of consumers away from Windows-based machines and into OSX’s waiting arms. As a result quite a few of the largest PC makers have been struggling to keep up but as time goes on, they have begun to adapt their designs to reflect the new realities. Dell –once deemed the Bastion of Beige- is at forefront of the battle against people’s perception that Windows-based notebooks are a thing of the past. In a short amount of time, they’ve effectively moved their whole lineup away from boring designs and have instead focused upon bringing a wide variety of choices to their customers. From ultra thin mobile powerhouses to entry level notebooks, they have it all and the new XPS 14z seems to encompass everything someone could possibly want in a package that’s infinitely portable.